PR, Campaigns & Marketing Strategy


Having a plan whether it is social or business orientated maximises business profits and ultimately saves you more money.

Overview

Plan, Focus, Re-Plan, Implement, Focus : PR Campaigns & Marketing Strategy

From experience, Public designers have found that creating a well devised marketing plan (ahead of running a series of campaigns and postings) assists with the consistency and flow of messaging across all platforms, leading to more meaningful engagements with prospects.

Business Goals are retained as a priority for each marketing activity. The current business position is recognised and a detailed visual map or plan is produced, including how and what will be posted/produced along with realistic timescales to move the business forward.

Consistency in messaging increases the growth speed and effectiveness of Brand identity – as your message spreads, your posts will become recognised for the interest value they bring.

Planning is crucial to deliver successful PR Campaigns & Marketing Strategy. A well considered, structured campaign ensures posts are considered, relevant and timely. Looking ahead you can plan for trends and reflect current issues within your market sector, allowing for a balanced mix of both online or offline forms of marketing.

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Strategy

  • BRAND EXPERIENCE
  • PLATFORM & POSITIONING
  • TRENDS & INSIGHTS
  • CONTENT PLANNING
  • GO-TO-MARKET STRATEGY

Copywriting

  • MESSAGING STRATEGY
  • MESSAGING STANDARDS
  • CONTENT DEVELOPMENT
  • TONE-OF-VOICE
  • SOCIAL / EDITORIAL

Digital

  • WEB & MOBILE
  • APP DESIGN
  • UX/UI DESIGN
  • ECOMMERCE
  • SOCIAL MEDIA